FUJIFILM INSTAX Mini 11
Polaroid may have created the instant-camera market, but Fuji is wearing the crown. For a period in the 2010s, they were the only contender. In 2014, reports circulated that Fuji’s instant film business was large and growing, while its digital camera business was half-sized and shrinking. How do these devices differ from the others?
Go back and find a screw in the previous scans. We'll wait. Polaroid notoriously mastered the art of plastic snap fitting for everything. Fuji went another route. Easier to disassemble—if you don't mind losing a screw. You don't need the Webb to see this constellation.
This $70 camera boasts a 60mm lens, with included selfie mirror. Nikon's NIKKOR 58mm Noct costs $8,000, and that's just the lens—without a selfie mirror! The Nikon has 17 lens elements in its construction, while Fuji gets away with just 2.
The Fuji has a flat form factor compared to the Polaroid. What engineering tricks hide inside? Light is folded like origami through the viewfinder by a prism to add optical length. Reflections flip images, so the prism folds it four times to bring the image to eye level upright.